Product Specialist (BMW Genius) - Stevens Creek BMW in Santa Clara, CA at Sonic Automotive

Date Posted: 6/7/2024

Job Snapshot

Employee Type: Full-time
Location: 4343 Stevens Creek Boulevard
Santa Clara, CA 95051
Job Type: Other
Experience: Associate


At Stevens Creek BMW, a Sonic Automotive family dealership, you'll find the opportunities, resources, and support you need to grow and develop professionally.
Our 100+ dealerships are concerned with more than moving inventory; they're committed to your success and invested in your future. So read on, and consider a rewarding career with Sonic Automotive, Inc.

Sonic Automotive is a Fortune 500 company and one of the largest automotive retailers in the country with over 120 dealerships nationwide...

It's time to make the most important move of your career.  From our cooperative, team-based approach to our more than 1,000 internal advancements each year, it's easy to see the difference.
When you join our organization, you'll enjoy comprehensive training, competitive compensation, and unparalleled benefits. Simply put, you'll experience the best that a career in the automotive industry has to offer.

Job Description

Duties and Responsibilities:

  • Provides a pressure-free ownership experience. One that helps guests better understand the operation, benefits and value of BMW innovations and engineering advantages.
  • Assesses customer knowledge and priorities to personalize the ownership experience.
  • Explains and demonstrates vehicle features and technologies, focusing on customer comfort level and retention.
  • Acquires and maintains total product knowledge on all vehicles and understands competitors' vehicle features and benefits.
  • Keeps abreast of new products, features, accessories, etc., and their benefits to clients.
  • Follows up with customers within one to two weeks after delivery to answer questions or conduct additional clinics to teach other feature operations.
  • Directs customers to additional information resources.
  • Visits the customer lounge to introduce services and share valuable vehicle technology insights with customers.
  • Trains the sales and service staff on key technologies and how to best explain and demonstrate them to a customer.
  • Conducts new owner clinics.
  • Answers product questions on the telephone and during walk-ins.
  • Troubleshoots vehicle technology features.


    • Previous customer-facing service experience.
    • Excellent interpersonal skills.
    • A passion for understanding and showcasing the technical aspect automobiles.
    • Goal-driven to meet and exceed store appointment goals.
    • Strong organizational and time management skills
    • All applicants must be authorized to work in the USA.
    • All applicants must be able to demonstrate ability to pass pre-employment testing to include background checks, MVR, drug test, and valid driver license.

    Compensation (Hourly plus commission):

    • OTE (On target earnings): $60,000 - $72,000+ / year

    The Product Specialist (Genius) position has a pay scale consisting of the following elements and ranges. Wages include base hourly compensation of nineteen dollars an hour. The position may also pay commission compensation which is based on the value or number of lease returns and Encore Deliveries achieved from $0.00 (if no sales are made) without any upper limit other than sales performance. The position also may also pay a production bonus based on individual or team performance that may range from $0.00 (if baseline benchmarks are not met) without any fixed upper limit.



    • 5 days / 2 days off
    • Weekend availability required


    • Medical, dental, vision insurance
    • 401k with company match
    • Paid Time Off accrual
    • Employee discounts for purchasing and leasing cars
    • Opportunities for career advancement within a Fortune 500 company.


    All your information will be kept confidential according to EEOC guidelines

    Apply Now