BMW Genius in Brentwood, TN at BMW of Nashville

Date Posted: 9/24/2018

Job Snapshot

  • Employee Type:
    Full-Time
  • Location:
    1568 Mallory Lane
    Brentwood, TN
  • Job Type:
  • Experience:
    Not Specified
  • Date Posted:
    9/24/2018

Job Description

You're serious about your career, and rest assured you've come to the right place. At BMW of Nashville, a Sonic Automotive family dealership, you'll find the opportunities, resources, and support you need to grow and develop professionally. Our 100 dealerships are concerned with more than moving inventory; they're committed to your success and invested in your future. So read on, and consider a rewarding career with Sonic Automotive, Inc.
 
Responsibilities include:
•         The BMW Genius provides a pressure-free ownership experience. One that helps guests better understand the operation, benefits and value of BMW innovations and engineering advantages. This higher degree of understanding will help guests better appreciate their vehicles, which in turn create a stronger emotional connection to the brand.
•         Assessing customer knowledge and priorities to personalize the ownership experience
•         Explaining and demonstrating vehicle features and technologies, and focusing on customer comfort level and retention
•         Acquiring and maintaining total product knowledge on all vehicles and understands competitors vehicle features and benefits
•         Keeping abreast of new products, features, accessories, etc., and their benefits to clients
•         Following up with customers within one to two weeks after delivery to answer questions or conduct additional clinics to teach other feature operations
•         Directing customers to additional information resources
•         Delivering a delightful ownership experience
 
Duties also could include:
Service support:
•         Visiting the customer lounge to introduce services and share valuable vehicle technology insights with customers
 
Additional customer and in-dealership support:
•         Training the sales and service staff on key technologies and how to best explain and demonstrate them to a customer
•         Conducting new owner clinics
•         Answering product questions on the telephone and during walk-ins
•         Troubleshooting vehicle technology features
 
Requirements:
•          High school diploma or equivalent
•          Ability to perform at a minimum volume according to dealership standards
•          Valid in-state driver’s license
•          Must be authorized to work in the US and demonstrate an ability to pass pre-employment testing, including background checks and drug testing.
 

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